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IP Essentials for Business Strategy is a Course

IP Essentials for Business Strategy


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Full course description


Strategic management of Intellectual Property not only helps organisations mitigate infringement risks, it can also help organisations gain a competitive edge in today’s knowledge-driven economy. This course seeks to equip participants with a basic understanding of how various types of intellectual property law can be applied to support and drive an organisation’s activities. The content, pedagogy and methodology of this course are structured in a way that allows participants to review the course materials at their own pace.

At the end of this course, participants will be able to analyse various types of IP in accordance with organisational procedures, support organisational procedures in collaboration with appropriate IP experts and apply IP knowledge to support implementation of IP registration procedures in Singapore.

1.Introduction to Intellectual Property (IP) Law

2. Copyright Law

3. Trade Marks Law

4. Geographical Indications (GI)

5. Patent Law

6. Registered Designs Law

7. Layout Designs of Integrated Circuits (IC)

8. Law of Confidence


To be confirmed


  1. Mind-maps
  2. Case studies and case examples
  3. Exercises for self-directed learning
  4. Online peer-to-peer discussion forum
  5. Scenario-based animations
  6. Graded quizzes (MCQs)
  7. 60-minute webinar

At A Glance

  • Commitments: 3 hours per week x 4 weeks
  • Assignment: 40 Multiple-choice questions
  • Language : English


This course does not have any pre-requisites. We do, however, make certain assumptions about your learning abilities, which we describe as assumed knowledge and skills. Learners in this course are assumed to:

  • have analytical skills to identify applicable types of IP
  • have communication skills to articulate various types of IP
  • have information gathering skills to collate necessary data
  • have organisational skills to support implementation of registration procedures in a timely manner
  • have business ethics and integrity